WAWA MOVEMENT CLUB
Visual Identity
Print and Social Collateral
An East Side Los Angeles based Movement Club dedicated to making users feel their best and most welcomed selves. Wawa was founded by Shaina Campbell with the goal of inviting everyone - all ages, genders, and abilities - to join in the transformative practice of yoga. A modern and sporty take on the practice, Wawa takes on a youthful and trend-forward ethos, attracting East Side locals and building community.